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Jake Cawthorne

05 May 2021
1-minute read

"I’ve been using the Son’s full works package daily for the last 6 months… I knew the products were making a difference. However, it wasn’t until I took my 6-month progress shot that I realised the true effect they’d had on my hair.

I took to social media to share my progress photo, and aside from the positive comments and messages; the thing that really stood out for me was the number of male friends and colleagues who reached out and opened up about their own anxieties surrounding hair loss. This is the main reason why I relate to the Son’s brand: it’s way bigger that just combatting hair loss, it’s beating a stigma and giving men the confidence to communicate and improve their self-esteem. I’d recommend the products and will continue using them daily."

@thedebonair

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