Sons Creator Programme

Join Sons in changing the conversation around hair loss (and get rewarded for it).

Join the Sons Creator Programme and help more men talk openly about hair loss. Share real stories with your audience, use your own code, and earn recurring commission for as long as your audience sticks around.

Instagram · reels & stories
TikTok · videos & lives
YouTube · longform & shorts
Podcasts · host-read

A snapshot of @careforsons on TikTok

How you get paid

Your referral codeCommission per use
Top-tier collaborationsPaid per post

Everyone earns commission through their own code from day one. As you move up the tiers, our top creators unlock paid per-post collaborations too. Figures illustrative - replace with real programme terms.

Apply today, posting this week

No agency middlemen, no invoicing, no chasing payments. Everything runs through your creator dashboard.

Sons team - Behind the scenes
1

Apply online

Two-minute form with your handles. We check audience fit like your UK male audience, engagement, and tone.

Day 1 · 2 mins
2

Get approved + get your code

Approved creators get a unique discount code and tracked link that's live instantly.

Within 48 hrs
3

Grab the content kit

B-roll, product shots, talking points, disclosure guidelines - plus a free product bundle to show on camera.

Day 2-3
4

Post & earn

Every sign-up with your code is tracked. Commission automatically lands in your account every month.

Within week 1

Three tiers. Grow into the next one.

Everyone starts earning from day one. Hit performance milestones and unlock better terms - no renegotiation, it upgrades automatically.

Sons team - Team offsite

Tier 1

Affiliate

1k+ followers · open to apply

  • XX% recurring commission
  • Unique code + tracked link
  • Content kit & free product bundle
  • Monthly automatic payouts

Tier 3

Ambassador

100+ subscribers · invite only

  • Paid per post, plus top recurring commission
  • Paid campaign collaborations
  • Co-created content & events
  • Early access to new products

A content kit that does the heavy lifting

You know your audience - we make the product side effortless and ASA-compliant.

Sons team - Creator support

B-roll & product shots

High-res footage and imagery, cut for Reels, TikTok and Shorts formats.

Talking points

What the treatments do, results timelines, and claims you can safely make.

Disclosure guidelines

Simple #ad rules and medical-product dos and don'ts, so you're always covered.

Free product bundle

Your own Sons kit to use and show on camera - authenticity converts.